Baidu market share surpassed Yahoo in the Asia-Pacific

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U.S. market research firm ComScore's latest survey in July showed that in the Asia-Pacific search engine region, Google ranked first with 33.5 percent market share, and Baidu took the second place with 27.4 percent share for the first time, which is less 6 percentage points than Google.

ComScore analyst believes that the Asia-Pacific region is the controlling power of Google's weakest areas. The third is Yahoo, whose share of the market share of 19.7 percent. comScore's executive vice president of the Asia-Pacific Region Will Hodgman that evaluation, in the face of the rising number of Internet users in the Asia-Pacific, Google's lead is narrowing, Baidu may have made the region's market share leadership position.

China and Japan are the largest regions that demand search engine in Asia-Pacific region, Baidu took nearly 70 per cent of in Chinese market, at the same time, in a year after Baidu enter the Japanese market, its search share in Japan has increased, which is one of the reasons that led to the increase of the market share.